Transforming Collaboration and Driving Efficiency with monday.com
Oatly
Hours saved weekly
User adoption growth
Platform rollout
Strategic reviews
When Oatly set out to consolidate their project management processes, they chose Omnitas as their trusted partner and monday.com as their platform of choice. Project Manager Carolin Twietmeyer shares how Omnitas' ongoing strategic guidance, monthly meetings, and hands-on support empowered Oatly to save time, boost adoption, and continuously evolve their workflows as the company scales.
About Oatly
Oatly is an innovative company known globally for its plant-based dairy alternatives, most notably its popular oat drinks. Built on a culture of creativity and sustainability, Oatly has rapidly scaled its operations in recent years. As their business journey accelerated, Oatly's creative and cross-functional teams faced the challenges of managing an increasing number of complex projects, often using a variety of disjointed tools and manual processes.
In 2022, Oatly's creative department recognised the need for a more efficient project management solution and began exploring options. This sparked the start of their collaboration with Omnitas. Their focus shifted to consolidating all project management tools company-wide, seeking a platform that could rapidly adapt to ever-changing business processes and support continued growth. This is where Oatly, together with Omnitas, embarked on a transformative journey towards implementing monday.com into their operations.
The Challenge: Disconnected Tools and Fragmented Processes
Oatly's creative team initially approached Omnitas in 2022 facing familiar growing pains: managing ongoing projects across various teams that relied on a landscape of different solutions. This patchwork approach to project management led to fragmented workflows, difficulty with cross-team collaboration, and significant operational inefficiency.
As Oatly grew, so did the need to bring all their teams together with a unified approach to project management. By 2023, Oatly undertook a comprehensive review of their existing platforms. Their objective was clear: find a single project management solution that could adapt to ever-changing business processes and help them scale effectively across departments.
Different teams were using different tools to get the work done, which resulted in a landscape of many different solutions out there.
Carolin Twietmeyer
Project Manager at Oatly
Why Oatly Chose monday.com
After evaluating the available options for project management consolidation, Oatly selected monday.com as the most suitable tool for their needs. Its adaptability and ability to support evolving workflows were critical factors in the decision. The platform's intuitive interface and powerful customisation capabilities made it the clear winner for a company that needed flexibility at scale.
I was quite happy to see us leave our old solution behind and transition to monday.com. Everything is now in the same place, creating visibility and transparency for everyone.
Carolin Twietmeyer
Project Manager at Oatly
The Value of Omnitas as a Trusted Strategic Partner
From the very start, Omnitas has been more than just a technology supplier for Oatly. Omnitas acted as a strategic partner and an extension of Oatly's own team. The strength of the partnership lies in listening to the client's needs and tailoring the approach accordingly. For Oatly, this meant delivering practical, hands-on support at every touchpoint and ensuring every meeting and workshop added immediate, relevant value.
Rather than a one-size-fits-all approach, Omnitas customised meetings, adapting content and demos specifically to Oatly's priorities. The team didn't just train Oatly's staff, they demonstrated real, applicable use cases, guided explorations of new features, and offered concrete next steps to bring their processes forward. This flexible, proactive approach ensured that as Oatly's needs evolved, the support they received from Omnitas evolved in lockstep.
Omnitas' role extends beyond technical onboarding. As advisors, trainers, and solutions partners, the continuous collaboration has allowed Oatly's teams to feel confident with monday.com, maximising every new feature, gaining insights from real use cases, and taking part in proactive learning shaped around their evolving needs.
Omnitas is our strategic thought partner for everything when it comes to monday.com. We have strategic meetings with Omnitas on a monthly basis. We get very hands-on support. We also get really good guidance on how to evolve the account strategically.
Carolin Twietmeyer
Project Manager at Oatly
Unlocking Real Results: Time Savings and Rapid Adoption
The move to monday.com, supported by Omnitas' dedicated onboarding and training, was transformative for Oatly's teams. The consolidation of processes delivered tangible results, transforming collaboration and driving efficiency across the organisation. It saved vast amounts of time that had previously been lost to managing individual lists and presentations.
Oatly measured success by the numbers. After rolling out monday.com company-wide, with Omnitas helping with the initiative and providing ongoing adoption guidance, the results spoke for themselves: over 400 hours saved per week across teams, and exponential seat growth from 175 to nearly 400 users, reflecting strong internal adoption.
This adoption and efficiency was not accidental. It was directly supported by Omnitas' ongoing enablement, check-ins, and customised knowledge-sharing sessions that kept everyone engaged and ensured a high standard of best-practice use.
I can say that I'm personally saving so much time. Before using monday.com, I was working with a lot of different lists and also running after individuals to just make sure that I'm looking at the latest version of the truth.
Carolin Twietmeyer
Project Manager at Oatly
Key Takeaways and Lessons Learned
Oatly's journey with Omnitas and monday.com offers valuable lessons for any organisation looking to consolidate project management and drive operational efficiency at scale.
A tailored partnership delivers sustainable results. The right guidance, responsive, relevant, and practical, ensures tools like monday.com deliver maximum business value. Ongoing enablement drives adoption. Continuous learning, hands-on support, and expert advice from Omnitas have helped Oatly scale their platform use and continue to improve over time. Collaborative relationships accelerate progress. The true value of Omnitas lies in their ability to be a flexible, strategic partner, supporting clients' goals today and as they evolve tomorrow.
Key Results
- Over 400 hours saved per week across teams
- Platform adoption grew from 175 to nearly 400 users company-wide
- Unified project management across all departments on a single platform
- Monthly strategic meetings ensure continuous platform evolution
- Customised training and champions group sessions drive best-practice adoption
Omnitas is our strategic thought partner for everything when it comes to monday.com. We have strategic meetings with Omnitas on a monthly basis. We get very hands-on support. We also get really good guidance on how to evolve the account strategically.
Carolin Twietmeyer
Project Manager at Oatly
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